FarmakPharma2013
Vial Light: eye drops for everyday care
The challenge
Position Vial Light as something you use every day
Farmak asked us to make a spot for Vial Light eye drops.
The result
What harms your eyes, how it shows, and what to do about it
First we showed the factors that harm the health and look of your eyes, then the result — redness — and finally the answer, Vial Light.
Credits
- Creative director
- Illia Lazorkin
- Director
- Illia Lazorkin
- DP
- Taras Khymych
- Project manager
- Vitaliy Sobolevskiy
