FarmakPharma2014
Uronefron: when cystitis keeps you at home
Versions — 2
The challenge
A commercial for a kidney and cystitis remedy
Farmak asked us to make a spot for Uronefron, a medicine used for kidney disease and cystitis. Later we made a second version as well.
The result
We exaggerated the problem: the heroine is a prisoner in her own flat
She's afraid to stray far from the bathroom and is in constant pain and discomfort. The way out is Uronefron.
Credits
- Creative director
- Illia Lazorkin
- Director
- Illia Lazorkin
- DP
- Yaroslav Monchak
- Project manager
- Vitaliy Sobolevskiy
- Post-production supervisor
- Serhii Torba
