FarmakPharma2015
Evkazolin: the evening is saved
Versions — 4
The challenge
A series of spots for Evkazolin and Evkazolin Aqua nasal sprays
Evkazolin quickly relieves a runny nose and nasal swelling, and the effect lasts up to 10 hours. We made four spots for Farmak, each in a different situation.
The result
A runny nose always comes at the wrong time, so Evkazolin belongs in your handbag
In the office a colleague recommends Evkazolin Aqua to the hero; for this spot we built an ordinary office set in the pavilion. In the café a young man saves a bad date by recommending the spray to his girlfriend. For the pharmacy scene we built a full-scale pharmacy set. In the 2015 spot we made Evkazolin a must-have in the heroine's sister's handbag, and the friends' evening at a restaurant is saved again.
Credits
- Creative director
- Illia Lazorkin
- Director
- Illia Lazorkin
- DP
- Oleksandr Pozdniakov
- Project manager
- Vitaliy Sobolevskiy
- Executive producer
- Vitaliy Sobolevskiy
